NMOSD Website
A new website was created for individuals living with NMOSD, a rare disease, featuring fresh branding and campaign imagery. The project focused on providing a supportive, informative platform for the community, incorporating updated visuals and messaging to raise awareness, educate, and foster connection among those impacted by the condition.
THE TASK:
The task was to lead the creative design of a new website, collaborating closely with product design and copywriting teams to ensure a seamless development process. Because some people living with NMOSD experience visual impairments, accessibility was a key consideration from the start. The site was designed with bold, high-contrast typography, bright color, and chunky iconography to support readability and ease of navigation, resulting in an experience that is both visually engaging and accessible.
CONTRIBUTION:
Design, Art Direction
