Welcome Kit

Overview

The goal was to create a welcoming, easy-to-navigate kit for people newly diagnosed with NMOSD, designed to be given to patients by their healthcare providers. The challenge was to bring together important treatment information, educational resources, and helpful tools in a way that felt approachable rather than overwhelming.

The custom-designed kit features a dedicated space for a journal and a built-in pocket for additional resources, keeping everything organized and easily accessible. From initial concept through final production, careful consideration went into the structure, layout, and overall functionality. Close collaboration with production teams and outside vendors helped ensure every component worked together to create a cohesive, patient-friendly experience.


Type of project: Package design

My role: Art Direction

What I did: Layout design, vendor collaboration, print production oversight


From the custom packaging to the individual materials inside, every detail was carefully considered to make the experience feel cohesive, engaging, and easy to navigate.